Tracie Runs for Mayor
When Tracy Stafford decided she wanted to make a difference in Elk Grove, she needed one thing, a strong campaign. Hitting the pavement, shaking hands, and kissing babies is not enough if you don't have an image to attach that to.
Challenges
It was a tough campaign with strong competition. imaginary i collaborated with Tracie's media team to ensure results. She ended high up on the ballots and we can't help but think that is thanks to us.
"I didn't win, but the boys from imaginary i sure won my heart"
Tracy Stafford, Lady
Platform
Photoshop
Solutions
When running for mayor it's important to resemble the city you are running for. imaginary i took symbols that make Elk Grove special. Factoring in the beautiful nature surrounding the city, we ended up deciding green and blue would be the colors for the logo. A tree for life and a big friendly font to attract people from all walks of life.